Everybody wants to know how to stay young looking and such demand means that a lot of money can be made by those that figure out just how to do it. Recent estimates suggest that by the year 2013, the industry that apparently has the answer to the important question of how to stay young looking will be worth 274.5 billion dollars worldwide. The problem is, in order to make such money, the products sold need to be done so with a pretty big mark up. And in order to charge such a mark up, exclusive patents must be in place and patents sadly expire.
Hence in order to really make money from those that want to know how to stay young looking, every anti-aging skin cream and supplement that comes out these days has to have something new and exciting in it that makes it nothing less than an apparent scientific breakthrough. You’ll notice this should you ever actually listen to the advertisements for such products, lots of scientific gibberish that those in marketing have no intention of or motive to adequately explain to consumers.
Added to this, the fact that much of the evidence of the effectiveness of such products is based upon trials done on the highly similar to humans species, mice. And what’s even better is that such trials aren’t even necessary in the first place as the FDA doesn’t actually require proof that these companies have genuine answers to how to stay young looking in order for them to bring products claiming to answer the question to market.
So the question is what does somebody do when they desperately want the answer to the question of how to stay young looking but they don’t believe for a second that the pharmaceutical companies have the answer to it. Well, I believe they ignore the hype and only go with the techniques and ingredients that are actually proven to work. The shocking thing is that there are many of them, there just isn’t very much money in marketing them. For a start, the wonder ingredient Retinal is still used in almost all anti aging creams and there exists actual scientific evidence that isn’t based upon mice that proves its effectiveness. Yes, the majority new and exciting anti-aging creams with their spectacular new techniques and firming qualities all still contain a chemical that was proven in the eighties to be effective at anti-aging.
Then there are the crazy ideas about what we eat and the levels of stress and exercise in our lives. Increase exercise, reduce stress and eat healthily. Sadly there isn’t much money in that sentence, there is however a lot more validity in said advice than the majority of the advertisements you hear nowadays.